The potential of AR marketing

The potential of AR marketing

Table of content 1 Introduction 2 What is AR?  3 Current applications of AR: The  virtual try-on technology in e-commerce 4 Top brands using try-on technology 5 Other real-life applications of AR 6 Benefits of AR marketing 7 How to measure the quality of an AR app? 8 Conclusion Digital marketing offers an outstanding experience…

Top 8 winning digital marketing strategies for B2B companies

Top 8 winning digital marketing strategies for B2B companies

Table of content 1 Introduction 2 Winning B2B digital marketing strategies for companies 3 Conclusion B2B digital marketing strategies are those techniques through which a business engages and sells its products/services to another company and their target audience. So, your buyers will be the directors and C-level professionals. Also, the sale cycles are longer for…

The role of digital transformation for SMBs

The role of digital transformation for SMBs

Table of content   1. Introduction 2. Why is digital transformation important for SMBs? 3. How can SMBs integrate digital transformation?  4. Conclusion   Meeting customer demands is the utmost priority for a business today. It doesn’t matter whether your business is small, medium, or large. To fulfil these needs and stay competitive, companies must…

7 gigantic market research mistakes you should avoid

7 gigantic market research mistakes you should avoid

Table of content   1 Introduction 2 How to overcome these 7 mistakes while conducting market research? 3 Conclusion   Market research is a consistent process through which companies collect data on any concept which assists them in making better decisions. With this data, you can gain better knowledge about the consumer., improve customer satisfaction…

Emotional intelligence in digital marketing

Emotional intelligence in digital marketing

Table of cable   1 Introduction 2 5 core elements of emotional intelligence 3 Effective strategies for emotional intelligence in digital marketing 4 Conclusion   Emotional intelligence (EI) in digital marketing is acknowledging your target audience’s emotions, which drives them to interact with your brand. This implies how they feel about your brand, what encourages…

The benefits of digital marketing

The benefits of digital marketing

Table of content 1. Introduction 2. The most common benefits of digital marketing 3. Conclusion  In this 21st century, digital marketing has become the ultimate strategy for those who are serious about marketing. However, some businesses are still jolting up with traditional marketing strategies. As a result, they are missing out on opportunities for their…