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Table of content 1. Introduction 2. Why are keywords important for SEO? 3. How to find the right keywords? 4. Exactly where to add keywords on your web page? 5. Conclusion   Keyword/keyphrase refers to some specific words and phrases which help the website contents to get sufficient organic traffic. That means, when your target…

Table of content 1 Introduction 2 Tricks to find guest posting opportunities 3 Conclusion   Guest blogging is a useful strategy of content marketing which helps you to write and publish articles on third-party websites. You will be promoted by the publication’s editor as a guest author or contributor. You may receive monetary aid or…

  Table of content 1. Introduction 2. Why should you need to remove outdated content and its ultimate benefits 3. How to remove outdated content from Google search results? 4. Conclusion Outdated content is any page of a website which is inaccurate, irrelevant for the time, misleading the audience and lacks value. For example, if…

A/B testing in digital marketing is a research method that helps you to compare and analyze two versions of a web page, or other digital assets. Ultimately, it helps you to understand which version is performing better.  For instance, you can examine the font styles for your site content. Say, you’re comparing the Helvetica and…

When it comes to the point of content marketing, it’s important to focus on crucial factors like SEO strategy, search engine ranking optimization, and keyword research. In simple words, you have to craft your content in such a way that it creates a long-lasting impact on the audience. In this way, your brand makes a powerful online…

LinkedIn is a social media platform where you need to maintain your professional image. Thus, you have to create posts so that you can establish yourself as a knowledgeable person or better to say an influencer in the industry. Also, LinkedIn provides a good scope to establish your business and promote your services. So, you need…

Every organization needs a well-structured and aesthetic website to succeed in their business. That means they need professional web designers to design their sites. Thus, as a web designer, you need to showcase and increase your skills to gain web design clients. If you have the proper skill and expertise, you must be hired the…

When you send a cover letter to the employers, you easily gain attention from them. The letter allows them to learn about your skills, expertise, accomplishments, and values from the letter. Even some companies mandate to send a cover letter before moving forward with the hiring process. Thus, you have to understand what a cover…

Content syndication is a marketing strategy that refers to republishing existing online content on third-party websites or platforms. That means you’re republishing your content on those platforms. The aim behind this marketing strategy is to promote your content to a larger audience. It helps you to gain more traffic, and brand awareness, and generate more…

Digital branding refers to making your visitors aware of your business goal and values with the help of your website. That means when they visit your website they will come to know everything about your business. So, you need to ensure that your website is easily accessible to everyone and help them to communicate with…